The Challenges Faced By Halal Executive In Managing The Halal Implementation In Food Industry
Keywords:
Challenges, Halal, Certificate, Executive, IndustryAbstract
Realising the value of possessing a Halal Certificate can boost the marketability of a product, and many food establishments opt to apply for the Malaysia Halal Certificate. According to the Manual Procedure for Malaysia Halal Certification, a medium-sized and multinational food establishment that wishes to apply for the Halal Certification must appoint a Halal Executive in their company. The role of the Halal Executive is to oversee and manage the halal management for the company, including preparing all documents needed for the Halal Certificate application, monitoring the manufacturing process, and providing training to all the workers involved in the product manufacturing. The Halal Executives had to deal with various problems and difficulties to incorporate the Halal idea into their regular activities. Therefore, this paper aims to explore the challenges faced by Halal Executives in managing halal implementation in the food industry in Malaysia. Semi-structured interviews, pertinent research articles, and journals from online sources were all used to gather data for this study, which was then qualitatively analyzed. The research's findings point to three challenges: managing new raw material products, controlling costs, and dealing with authority parties' differing schedules. The findings of this study can serve as a foundational framework for any policy decisions, enhancements, or lobbying efforts concerning the Malaysian halal certification procedure.
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References
Conference
Najib, M., & Mokhtar, M. (2021). Current Issues on Job Description and Specialization of Halal Execuitve in Malaysian SMEs. 3rd International Halal Management Conference (3rd IHMC 2021), 28–39.
Document
Manual Prosedur Pensijilan Halal Malaysia (2020). Jabatan Kemajuan Islam Malaysia.
Interview
Informant A. Halal Executive of Desatera Sdn Bhd. 7th July 2023
Informant B. Halal Executive of Boat Noodle. 12th July 2023
Informant C. Halal Executive of Ah Cheng Laksa. 12th July 2023
Journal
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Muhammad, M. A., Elistina, A. B., & Ahmad, S. (2020). The challenges faced by halal certification authorities in managing the halal certification process in Malaysia. Food Research, 4, 170–178.
Nik Mohd Rosli, N. R, Huda, F. H., Ahmad Fadzillah, & Yzh-Y Hashim, Ahmad, A. N. (2022). Conceptual Core Competency Model for Halal Executives in Food Manufacturing Companies. Journal of Halal Science and Technology, 1(1), 1–14.
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Copyright (c) 2024 Nur Hafizah Harun, Nur Izzah Nor Hisham, Muhammad Syukri Mohd Ashmir Wong, Farrah Payyadhah Borhan, Norazlina Mamat, Shofiyyah Moidin
This work is licensed under a Creative Commons Attribution 4.0 International License.